Private Coach (“we,” “us,” or “our”) operates the website privatecoachbus.com and provides luxury motorcoach and charter bus transportation serving Toledo, Detroit, and the Midwest. This Privacy Policy explains how we collect, use, share, and protect your information when you use our website, contact us, or book our services.

By using our website or services, you agree to the practices described in this policy. If you do not agree, please do not use our website or submit personal information to us.

1. Information We Collect

We may collect the following types of information:

Information You Provide

• Contact details — name, phone number, email address, mailing address
• Booking details — trip dates, pickup/drop-off locations, group size, destination, special requests
• Payment information — billing details needed to process deposits or balances (processed securely; we do not store full credit card numbers on our website)
• Messages — information you send via contact forms, text, phone, email, or social media
• Account or quote requests — any details you submit to request a quote or reserve a trip

Information Collected Automatically

• Device & browser data — IP address, browser type, device type, operating system
• Usage data — pages visited, time on site, referring URL, clicks, and approximate location derived from IP
• Cookies & similar technologies — small files used for site function, preferences, analytics, and marketing (see Cookies section below)

2. How We Use Your Information

We use the information we collect to:

• Respond to inquiries and provide quotes
• Book, confirm, and manage charter trips and group packages
• Communicate about pickups, schedules, deposits, changes, or service updates
• Process payments and send receipts
• Improve our website, services, and customer experience
• Send trip offers, promotions, or updates (only if you opt in or as allowed by law; you can opt out anytime)
• Protect against fraud, abuse, or safety issues
• Comply with legal obligations and enforce our terms
• Analyze site traffic and performance (analytics)

3. How We Share Information

We do not sell your personal information. We may share information only in these situations:

• Service providers — companies that help us operate (hosting, email, SMS, payment processing, analytics, booking tools). They may only use data to perform services for us.
• Trip partners — hotels, venues, or attractions when needed to fulfill a packaged trip you booked (for example, a hotel reservation on an NYC shopping trip).
• Legal requirements — when required by law, court order, or government request, or to protect rights, safety, and property.
• Business transfers — if we merge, sell, or reorganize the business, information may transfer as part of that transaction.
• With your consent — when you ask us to share information or clearly agree to it.

4. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

• Keep the site working properly
• Remember preferences
• Understand how visitors use the site (e.g., Google Analytics or similar tools)
• Measure marketing performance (e.g., ads or social pixels, if used)

You can control cookies through your browser settings. Disabling cookies may affect some site features. Third-party tools have their own privacy policies governing their use of data.

5. Phone, Text & Email Communications

When you call or text 419-480-9995, email us, or submit a form, we use that information to respond and provide service. If you join a trip list or request offers, we may contact you about upcoming trips (such as Cedar Point, casino runs, or NYC shopping packages).

You can opt out of promotional messages anytime by replying STOP to a text, using an unsubscribe link in an email, or contacting us at 419-480-9995. We may still send transactional messages about bookings you already made.

6. Data Retention

We keep personal information only as long as needed for the purposes in this policy — including providing service, maintaining booking records, resolving disputes, improving operations, and meeting legal, tax, or accounting requirements. When data is no longer needed, we delete or anonymize it when reasonably possible.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. Our website is served over HTTPS (SSL). No method of transmission or storage is 100% secure; we cannot guarantee absolute security, but we work to protect your data and limit access to those who need it for business purposes.

8. Your Rights & Choices

Depending on where you live, you may have rights to:

• Request access to personal information we hold about you
• Ask us to correct inaccurate information
• Request deletion of certain information
• Opt out of promotional emails or texts
• Limit certain types of data use where required by law

To exercise these rights, contact us at 419-480-9995 or through our Contact page. We may need to verify your identity before fulfilling a request. Some information may be retained when required for legal or legitimate business reasons (for example, completed trip records).

9. Children’s Privacy

Our website and services are directed at adults booking group transportation (including schools, churches, and families). We do not knowingly collect personal information online from children under 13 without appropriate parental or guardian involvement in a booking context. If you believe a child has provided personal information without proper consent, contact us and we will take appropriate steps to delete it.

10. Third-Party Links

Our site may link to third-party websites (for example, hotels, attractions, map providers, or payment processors). We are not responsible for the privacy practices of those sites. Review their policies before submitting information.

11. Do Not Track / Global Privacy Controls

Some browsers offer “Do Not Track” signals. There is no common industry standard for responding to these signals. We treat legally recognized opt-out preference signals as required by applicable law. You can also manage cookies in your browser and opt out of promotional communications as described above.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top will change when we do. Continued use of the website or services after changes means you accept the updated policy. For material changes, we may provide additional notice when appropriate.

13. Contact Us

If you have questions about this Privacy Policy or your personal information:

This Privacy Policy is provided for general informational purposes for Private Coach customers and website visitors. It is not legal advice. Consider having an attorney review it for your specific business and state requirements.